Are you looking to target long tail keywords to grow your blog traffic ? If yes keep reading this post, Today in this article I will tell you about the Long Tail Keywords. What is Long tail keywords? How to use long tail keywords search and how to increase blog or website traffic using it. so let’s start…
What is Long-Tail keywords?
Long tail keywords are Keyword phrases that contain 4 or more words.” How to create a website on WordPress ” is a good example of long-tail keyword. When you Optimize your site with keywords like these, you get a good result.
Long-Tail vs Short-Tail Keywords-:
Short search phrases from three words are called Short tail keywords.” How to create Website ” is a good example of short tail keywords. Search volume for Short-tail Keywords is much higher than Long tail keywords. If you are thinking about targeting your site with short tail keywords, stop a little. Here are some things you need to know.
Suppose a user has to create a website on WordPress and Google searches ” how to create website” which is a short tail keyword, Google will show a search result about creating a website on various platforms (WordPress, Joomla, Drupal, Blogger, etc.).
This shows that Short tail keywords do not provide accurate search results. At the same time competition is also very high. But when you optimize your content with the long tail keyword” how to build a website on WordPress”, your site is likely to get into the search result. The most important thing is these low competition because they rank well in the SERPs. So optimize your site with long tail keywords instead of short tail for more Organic traffic.
Benefits of using long-Tail Keywords-:
Long tail has many benefits of using keywords. What I mentioned above is not enough. What you know is more than half the search is done by Long tail keywords. Even if you do some searches, long tail will use keywords. If you don’t want to lose traffic to your website or blog, use long tail keywords.
Here below is given some more benefits of it:
1. Easy to Rank-:
Long tail keywords become rank easily in search engines. Too much competition occurs on Head keywords (single word). But the competition on long tail keywords is low due to good rank in search engines.
2. Target helps in getting traffic-:
Long tail keywords are descriptive. If you want to get a target audience for your site, then long-tail keywords can help you tremendously.
3. Better Conversion Rate-:
The user searches anything using long-tail keywords. The reason is that they are descriptive and provide better results. But you can’t get overnight traffic and Better Conversion Rate by long tail keywords.
4. Long Tail Keywords help you rank on Short Tail Keywords-:
If you also want to rank on Short Tail Keywords, Long Tail Keywords can help you in this. It also includes short-tail keywords.
5. Perfect for Competitive Niches-:
Long Tail Keywords would have very little competition on as I already said. In some niches, competition is too high so it becomes very difficult to rank in that niche. So if you want to stay out of competition, optimize your site with long Tail Keywords.
6. Easy to Optimize-:
It is better to optimize content by long tail keywords than Short tail keywords. Because it provides better user experience and it belongs to on Page SEO.
How to Research Long Tail Keyword-:
You can do Long Tail Keyword research easily with the help of short tail keyword. Now you must be wondering how? When you search in a short term in search engines or keyword research tools, in the long term you will see some suggestions or results that you can use as long tail keywords. Let me show you a few examples here,
First of all Google.com please visit <url>. Enter your short tail keyword here. This will show you some suggestions as long tail keywords. As you can see in the screenshot below.You can use them as long tail keywords in your content.
You can use any good keyword research tool to check their search volume, CPC, competition. Also, you can search good long-tail keywords for your site by using Google keyword planner. This tool shows keywords ‘ search volume, CPC, competition etc.
Long Tail Keywords Search to Best Tools-:
Long tail keywords research is available on many tool markets that can help you find good long keywords. Have given their listing down here,
Answer the Public – using this tool, you can easily find long-tail keywords. It also shows related keywords when you search a keyword on it.
Google AutoComplete Tool-it helps you find long-tail keywords for any niche. Just type your keyword. This will show you a good result of long-tail keywords. From that you have to choose the best long-tail keywords.
Google Auto-Suggest – this is what I mentioned above, enter your keyword in Google Search and it will start showing long tail keywords related to your keyword. As you can see in the screenshot below.
Google Keyword Planner-is a very good keyword research tool developed by Google. This allows you to easily find any type of keyword, whether long tail keyword or anything. This tool allows you to locate keyword composition, monthly searches, CPC and many more things.
Soovle-it is also a very popular tool which helps in finding long tail keywords.
Google related keywords search – Long-tail keywords this way may also prove to be quite helpful for you. When you search anything in Google, after the search result you see a few keywords below that are in the form of long-tail keywords. So you can use them as long tail keywords for your site.
Ubersuggest-this tool makes me feel great and is my favorite. It is developed by Neilpatel. With this tool you can easily search good long tail keywords.
SEMrush-this is one of my favorite tools that helps you monitor your competitor while doing keyword research. The free version comes with very limited features. Its premium version $ 99 .Starts from 95 per month.
Ahrefs-this is a premium Keyword research tool that helps you find good keywords for your website and monitors the competitor.
How to use long-Tail Keywords-:
Now that you have a list of good keywords, let’s start optimizing the blog.
1. Write a new Blog Post using Long Tail Keywords-:
Write a new article on your blog and optimize it with long-tail keywords but keep in mind that don’t use only one long-tail keyword in your content. Optimize your content with more and more long-tail keywords. This technique helps you to get good rank in SERPs.
2. Update your Old Blog Post-:
Try to optimize all parts of your blog posts, such as titles, meta description and subheadings with long-tail keywords, even Images. This technique helps to boost both your rankings and traffic.
Title-Use well-researched long tail keyword for your titles. Research your content related to viral and popular titles to create a title of your own with a long-tail keyword on the basis of titles that have gained more share.
Meta Description-apply the same process to meta description like titles. Keep your meta description short and descriptive.
Content-write your content lengthy as well as use the right place for long-tail keywords. It helps your content rank better in SERPs. But keep in mind that doesn’t stuff a keyword in your content.
Images-use long-tail keywords related to your main keywords in your image’s Alt tag (Alternative text). It helps you to get good rank in image search.
Subheadings-when writing content, it is very important to use product subheading. It makes your content reader-friendly. Use your main keywords and long-tail keywords in Subheadings. It helps search engines to better understand your content.
Conclusion-: What are the long-tail keywords I have here? What is its advantage? How to use long-tail keywords? Long-tail explained the best tools to find keywords. If you’re new to blogging, this article will help you start keyword research the right way. It will also help your blog Get popularity quickly.
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